Social Media

Social Media Consulting

Social Media Marketing provides a platform to directly communicate with your customers and potential customers through a digital medium.  This can get you involved in the word of mouth advertising which has been around forever.  Social MediaYou will be able to garnish customer reviews, promote products and services and even reward customers for promoting your products!  Most importantly, Social Media Marketing allows you to communicate with potential customers and help them with their decision making process.

Twitter

A great medium for keep customers up to date on the latest activities of your business.  The domain of short punchy messages Twitter is great for promoting product changes, new products or any promotional events your company maybe running.

Facebook

Facebook is more tuned towards providing a history of your company and products, as it will also show a history of your customer interactions it can be a fantastic promotional tool to show potential customers how good your company is to deal with.

Facebook allows for more in depth descriptions of product, services or event.  Images and video can be included and customer interaction can happen via the public forum or direct messages and chat.  The new timeline feature helps to promote the history of your company and applications can be used to show Facebook reviews on your website and encourage people to like, share and follow your company.

Google+

The new kid on the block Google+ has a uphill battle ahead to gain the broad acceptance of Facebook, however they have 150m active users one year after launch and the user satisfaction rating is higher than that of Facebook users.

More importantly for businesses having an active Google+ account can aid the organic search results of your website and provide you with some great advanced features.  The best of these for business is the ‘hangouts’ feature, which can be used to host your own meetings. This creates personal communication with customers that are hard to reach through geographical location or time constraints.  Google+ has also recently released an Events feature, when people join in your event all photos, videos and comments appear directly on the Events site creating a great record of your successful events.

FourSquare

The most popular of the location based social networks, FourSquare provides users with an interactive local directory filled with user reviews, ratings and photos.  Part of its popularity with users is also due to the challenge of becoming the ‘mayor’ of locations, or upstaging your friends!

For businesses, FourSquare provides a great platform to promote your business to new customers and to reward loyalty.  With an optimised FourSquare listing you can create a special offer to capture a potential customer, before they walk in the door of your competitor.  FourSquare is optimised for cafes, restaurants, pubs and retail outlets.

Social Media Management

Managing your Social Media position is just as important as managing your website, as the two work best when integrated. We understand Social Media and can effectively manage all essential requirements, which includes both content and posts. We can set up your Facebook Timeline pages, as well as campaigns and advertising that can be integrated with your website. In addition, we can build your presence on Google+ and Twitter so that these enhance your online activity and presence.

Contact us now for full details.

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